Why Super Mario Bros? Read on…

Prelude: My Discomfort with Customer Journeys

Or, the Value of ‘Underspecifying’ a Product Feature

Photo by Frank Vessia on Unsplash

Photo of an assortment of MURAL branded swag, including the materials needed to make yerba mate tea.
MURAL new hire welcome kit. Photo by Justin McCullough

Photo by Bonneval Sebastien on Unsplash

Photo by LOGAN WEAVER on Unsplash
Photo by Ashley Batz on Unsplash

A transcript of my Euro IA 2020 keynote.

I used this image from the game ‘Journey’ as my cover slide. It’s… very fitting!

Stephen P. Anderson

Speaker, educator, and design leader. On a mission to make learning the hard stuff fun, by creating ‘things to think with’ and ‘spaces’ for generative play.

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